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Volaris joins forces with Cruz Roja Mexicana for donated blood transportation

In a noteworthy step to boost public health in Mexico, Volaris has renewed its collaboration with Cruz Roja Mexicana to enable the air transport of donated blood and its components free of charge. This action aligns with the commemoration of World Blood Donor Day and seeks to expand the availability of this vital resource in different parts of the nation.

The demand for blood transfusions in Mexico is acute, with estimates suggesting that at least five million donations are required each year. However, in 2024, only 1.5 million donations were recorded, highlighting the critical need for initiatives like this. Through this collaboration, Volaris has become the first airline officially associated with Cruz Roja Mexicana to implement a formal protocol for airlifting donated blood, utilizing its fleet, routes, and trained personnel to address this urgent humanitarian need.

Blood contributions will be gathered at Cruz Roja’s Blood Banks, where they will be packaged following strict safety and cooling procedures. This blood will subsequently be moved to major cities like Guadalajara, Monterrey, Cancún, Mérida, and Mexico City, where it will be distributed to regions in the most urgent need. The aerial transport system is set up to greatly decrease wait times, guaranteeing that blood arrives at its destination within 45 minutes after the plane lands.

Enrique Beltranena, President and CEO of Volaris, emphasized that this partnership is a major step forward in raising awareness about blood donation. He stated, “Today, Volaris is flying higher than ever. This collaboration with Cruz Roja is a testament to what can be achieved when the private sector and humanitarian organizations unite to save lives.” This effort is not just about transporting blood; it also seeks to cultivate a culture of voluntary donation, moving away from reliance on replacement donations.

To encourage donations, Volaris has announced a program offering up to 250,000 complimentary one-way flights on domestic routes for individuals who make effective blood or platelet donations between June 11 and June 30, 2025. This initiative will take place at blood banks and mobile campaigns organized by Cruz Roja in Mexico City and the Bajío region.

The partnership between Volaris and Cruz Roja is not a new occurrence. For more than eight years, both entities have collaborated through the “Avión Ayuda Volaris” initiative, which has supported the transportation of volunteers, resources, and pharmaceuticals. In 2024 solely, over 500 units of blood were carried in the cabin, assisting more than 1,500 people. With the freshly formed protocol, the amount of blood transported is anticipated to grow considerably, allowing for a faster and more effective reaction to urgent situations.

José Miguel Ramos, Director General of the Blood Bank at Cruz Roja Mexicana, highlighted the importance of this partnership, noting that “every drop matters.” He pointed out that each unit of blood can save up to three lives, and this agreement marks a historic advancement in ensuring that safe blood reaches those in need, regardless of distance.

The National Training and Instruction Center of Cruz Roja has provided training to over 200 Volaris ambassadors, ensuring they are thoroughly equipped to handle emergency and disaster response scenarios.

This collaborative initiative seeks not only to meet an urgent requirement but also to promote a more empathetic and giving Mexico. Blood cannot be produced artificially; it requires donation, and every contribution holds the power to change lives. Through this alliance, numerous people’s survival prospects will be greatly enhanced, and the community will benefit from a stronger mechanism to address this crucial necessity.

In summary, the alliance between Volaris and Cruz Roja Mexicana for the transportation of donated blood represents a pivotal initiative in the ongoing effort to save lives. This airbridge of hope not only facilitates access to safe blood but also serves as an inspiration for more individuals and organizations to engage in this vital cause. The health and lives of countless people depend on the willingness to donate, and through this initiative, a foundation is being laid for a healthier and more supportive future in Mexico.

By Roger W. Watson

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